Discussion of the Day
Social Media Influencers
21-Jun-21
Since the dawn of the Advertising World we have been met with Salesman. Now, enter the Technology Age, and we have modern day salespeople, known as: Social Media Influencers. Would you buy a product, because they have given their influence? Do you think they are necessary? Are their product endorsements legitimate enough for you to go out and buy a product? Let us know, in the comments below.
Comments
  • I never watch any of that stuff. My Grandaughters do like make up tutorials though.
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    • No - they don't 'influence' me at all!
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      • I think people have to use a LOT of common sense when it comes to social media influences. Personally I would NOT BUY ANYTHING just by what I saw on a social media site. If you don't know the person personally or know the company well - I say NO WAY.
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        • No
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          • No
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            • Famous for nothing really. Imagine trusting someone who gets paid lots of $ to tell you to buy the products. Are they really going to admit to a product being crap and lose their money? I don't think so :) It's just sad that we live in a world where people encourage and sometimes worship these influencers and make them "famous".
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              • No
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                • Heck no they're not reliable. So fake. Would not trust any influencer who is paid.
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                  • If it was an actor or actress no I would not buy. They are paid to advertise and can mislead many people same goes for any other Celebrities.
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                    • Social Media Influencers...strange and for me absolute unnecessary species.
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                      • I know someone who was approached to do that kind of thing...like most advertising...it would be totally useless on me...I wonder how many billions of dollars are wasted on this?....
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                        • no time fot their rubbish
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                          • No can't be believed.
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                            • Load of codswallop..
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                              • I only buy what I can afford, and no Media will make me buy, even if I like what they are selling,
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                                • I would not buy. I would look at reviews for products I want to buy to see what consumers say about it.
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                                  • would not buy
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                                    • I don't use social media so I don't who people think they are.Just look how stupid people were watching and following the Kardashians making them rich for being nobodies.
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                                      • would not buy a product because an influencer promoted it
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                                        • I admit, that if they are as good as Suzanne Paul ("But wait ... There's MORE!), then I would seriously consider checking out the product in a store (but not solely online).
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                                          • They should get a REAL job instead of pretending to be something they're not!!
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                                            • what a lot of rubbish, when are people going to think for themselves
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                                              • I would sooner go feel look at and judge for myself so would be hesitant to do just that from social media.
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                                                • I don't understand why anyone would want to be influenced by these faux celebrities.
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                                                  • I hate people to be pushy, tying to sell their products. If I want something, I'll find it by myself.
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                                                    • I do not follow nor care about social media influencers. I am very wary about buying from ANY source that i do not know (face to face or online). I believe most are just nobodies who are just out there for the "likes" and to get a huge following. Thre are some TV personalities (and probably others from movies and radio too) who are paid or get gifts to endorse a product, but i have noticed that they make a point of saying that they are paid to endorse a product or if it is something they genuinely love/approve/recommend, they mention that it is NOT a paid endorsement. It all comes down to buyer beware.
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                                                      • Most of them are so false. If you met them in the harsh light of day, most are very ordinary. They use so much makeup they look plastic and a lot have used cosmetic surgery. The youth of today seem to follow these people who sell a completely fake persona. In later life they'll probably think "what did I see in that?"
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                                                        • Self centre, self absorbed, egotistical nobody’s who think their opinions are of importance to the world …. What a load of rubbish these people gush …. So wrapped up in themselves and people are stupid enough to make them a fortune by taking notice of the rubbish they tout … give me a break people get a life ??
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                                                          • No they only do it for money and I donot trust Socia Media and the salepeople will hound you for ever if you let thim.
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                                                            • Not keen on Social media, since only use to keep in touch with friends over the world & DO NOT FOLLOW/LOOK for endorsements.
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                                                              • Nope -
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                                                                • no way would i buy a product they endorse
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                                                                  • I would never take advice from any of these people. I have seen them interviewed on TV - why media organisations think these people are newsworthy is beyonmg comprehension! Most come across as extraordinarily full of themselves, they are arrogant to the point of always being rude. They seem to think they are "special" - maybe in a brothel they would be. I am not in the least bit interested in anything these snotyy-nosed orphans may have to say.
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                                                                    • No...
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                                                                      • i do not have anything to do with social media,for one i do not like it and two i think it is a load of rubbish, maybe thats my age showing, but i certainly would not buy a product just because they endorsed it, i like to see for myself what i am buying and if i like it i buy, and if i dont like it i dont buy, easy as that.
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                                                                        • Totally agree - most of these people endorse products only for money anyway.
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                                                                        • Michele W 394946Helen Stiglec
                                                                          Surely it's ONLY for money.
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                                                                      • No way the are like Snake oil sales people
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                                                                        • I like to go see a product before I buy…lol
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                                                                          • Have you seen soccer player Ronaldo and his show with Coca Cola?
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                                                                            • Unfortunately, its the youth and young ones who make the SI's what they are today. If just one person follows you, you have become a leader - influencer. That is where the problem with this crap about social media is, right there - we've, (youth/young people today, in general terms), given it (SM) tooooo much of their brain power. Young ones carp on about how oppressed they are in not being allowed to make their own decisions - only, in the stuff they can decide about music, art, clothing styles, foods, drugs, games to play, teams to support, et al, they're all too ready and willing to let others do the thinking and choosing for them! I think it's really always been this way; it's just with the world-wide, vice-grip SM has on its adherents, you can't help but notice it now. Everyone's "tin-can"ning it through life!
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                                                                              • Larry S and Colin L - I hate the use of the word absolutely but you pair are absolutely on the ball. Any one who thinks otherwise is absolutely R S !
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                                                                                • I don't take 100% notice what these people say.Only there for the glory and kick backs. I can say here that i have never watched 1 episode of the K's and never will but I believe they are kaput so no loss
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                                                                                  • No No and No they are as useful; as Teats on a Bull and as far as I am concerned serve no use at all other than trying to part people from their money because they have been bought by companies to do exactly that.
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                                                                                    • I only ever check to see if anyone finds anything wrong with the product. Otherwise I rely on my own intuition or family and friends.
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                                                                                      • They get paid for their endorsements most are celebrities or have a fan base in films or music or modeling or a mix things & get paid to endorse to their fans just like TV or radio ads.
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                                                                                        • Well worth ignoring.
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                                                                                          • lolololololol! Classic! See, I would have termed that: "well worth the effort it takes to pay them no mind" .... but I kinda like yours better!
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                                                                                        • advertising provides people with knowledge of new products, influencer are "Pushers" and should be treated as such .
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                                                                                          • Have no interest, If I want to buy something I do my own research online and with friends who may have something I am looking for, for their opinion, sum it all up and then buy the one I want.
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                                                                                          • They are a waste of space, full of their own ego!!
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                                                                                            • None of them appeal to me- about as much as I like used car salesmen.
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                                                                                              • I don't know any. So they never influence me in any way.
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                                                                                                • anti social idiots more like, who cares, only fools will be influenced by these fools, those with the complete lack of brain power to think for them selves, get a life there is a real world out there join in.
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                                                                                                  • I don't like Social Media i only like my life to be private. otherwise you get in to too much trouble and i am too old for that rubbish.
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                                                                                                    • What to buy something from someone who thinks highly of a product ? NO
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                                                                                                      • I never even look at that sort of thing, I have a limited amount of friends and family on facebook but that's it. Though mind you I could probably let Valentino Rossi talk me into buying a Yamaha! But he would have to come and teach me how to ride it and at my age that could take a long time.
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                                                                                                        • The problem with (any products) they produce now a days, they they don't last long, the do not make them as they used to be in the past, so no amount of influencing by so call influencer online can con me to buying anything
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                                                                                                          • I would buy it.if I need it for the moment
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                                                                                                            • I certainly wouldn't take any notice of any so called "influencer" trying to sell me something just because they've been paid to say it's good. I make my own decisions and if the truth's known they probably don't like what they are trying to flog off to everyone else anyway.
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                                                                                                              • No When your getting paid to so call influence a product, it’s not a product worth purchasing, If they were influencing for free, Then buy away.
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                                                                                                                • You got me thinking on how to answer this and here is my personal opinion, which didn't take much figuring out, thank goodness my brain is still my own and only gets the occasion wash by I, myself and me alone. It is definitely not influenced by someone I do not know from a bar of soap, sprouting stuff and nonsense, trying to "influence" me with their self importance into parting with my hard earned money into buying things I don't need just so their wallet/purses/plastic cards can bulge like their other plastic acquired personal equipment!
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                                                                                                                  • No
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                                                                                                                    • No, I would not as I view this the same as any other sponsorship: these people are paid to endorse it so their opinion is meaningless to me.
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                                                                                                                      • I totally ignore social media influencers. Instead I look for reliable review websites. I also take notice of people I know who have products I am considering buying.
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                                                                                                                        • Don't know what they do.
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                                                                                                                          • Addison Rae or Charlie da milleo
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                                                                                                                            • don't know what they think they are doing
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                                                                                                                              • I have a REAL life to live.
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                                                                                                                                • Absolutely not, I never take any notice of what they say. Only people I would consider listening to and trusting are close family and really good friends who may have already purchased the product that interests me. Or I research it myself.
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                                                                                                                                  • No. I don't trust them. Some of them have been found to bend the results in their favour
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                                                                                                                                    • I absolutely and utterly believe in 100% of everything they say. Opps.... I meant to add........ NOT !!!!
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                                                                                                                                      • some of the social media business wreckers that write reports on businesses that can't be expunged are a worry
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                                                                                                                                        • Zero influence, they're like a lollipop factory, they attract suckers every day!
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                                                                                                                                          • Pretty much we are all saying No, so why are they all doing so well ? I suspect the younger more vulnerable age group maybe ???
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                                                                                                                                            • Yes I like them if they give away things
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                                                                                                                                              • I always want to be an social media influencers for very long time.
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                                                                                                                                                • A big NO - also I have no idea how you come across them. If someone calls me on the phone trying to sell something the first thing I do is hang up and would be just the same for any 'influencers'.
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                                                                                                                                                  • I cannot stand influencers bit I don't mind being under the influence. :)
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                                                                                                                                                    • No they don't sway me at all.
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                                                                                                                                                      • Would I buy a product or service - because of a social media influencers - NO! Do I think social media influencers are necessary - NOT SURE (might be replacing the traditional salesperson?!). Are their product (or service) endorsements legitimate enough for me to go out and buy a prduct or service - NO (but I never listen to a traditional salesperson when it came to buying a product or service)! However (I might be bias) - I have never listen to a social media infuencer's pitch - might be more impartial (unless the social media influcencer is receiving compensation for his/her opinion on the product or service) then the traditional salesperson's pitch?!
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                                                                                                                                                        • Before buying a product I will look at the details of the product. I will gather some information about the product. I will ask the person or the pharmacist who sells the product which product he/she sells, what are the side effects of the product, how effective it is.
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                                                                                                                                                          • I will watch certain Tech YouTube vids and take notice, apart from that, No
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                                                                                                                                                            • Knowing you, they would be worth watching too. But somehow I cannot see you being influenced by say the Kardashians.
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                                                                                                                                                          • None of them will influence my decisions
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                                                                                                                                                            • Their like Poladian's, they lie to sell you anything, for vote or money
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                                                                                                                                                              • Never trust them. They get paid and product for endorsements.
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